Business Plan Articles
31/01/2019
“It’s in your contract!” Business relationships gone sour can cost
Over the last few weeks we have been moving office at The Business Plan Company. Only a small move, but through mishandling, the experience with our previous of… Read more
05/12/2018
Aesop gives us a lesson in brand experience
The daily news cycle loves to report doom and gloom for the retail sector. Case in point this week is Roger David, closing after 76 years, from a store count th… Read more
01/11/2018
All that glitters: rock star startups grab all the attention
Startups have become one of the hottest things to be involved with in the business world with governments, businesses and investors all clamouring to be part of… Read more
04/10/2018
Sell less to sell more
When I first started consulting, the firm I was working with were master salespeople. Or so I thought at the time. They had a strict sales process that the whol… Read more
03/07/2018
$24,000 for Facebook? Marketing ≠ gambling.
$24,000. That is the amount quoted to a colleague recently just to manage Facebook for their small business for a year, an amount larger than the whole marketin… Read more
01/05/2018
Small decisions with big impact
On the very first day that I went to university, one senior lecturer gave a pearl of wisdom to all of us fresh faced students: “if there is a simple solut… Read more
03/04/2018
All business owners should be doing PR
By: Jules Brooke, Handle Your Own PR Whether you do it yourself, or you employ an agency, all small business owners should be doing PR as part of their marke… Read more
01/03/2018
'Hello' - a small investment with rich rewards
A few weeks ago, I caught a cab home from the airport, after a long day of business and travel. I was in no mood to talk, tired, felt like shutting down and jus… Read more
01/03/2018
No more Mr Nice Guy!
In my utopian view of the world, I like to think that all people are nice, honest, friendly and helpful. I like to see the best in people and trust that they wi… Read more
22/02/2018
A business for the customer, by the customer
By: Tim Slater, Fat Lama In 2013, a year before Deliveroo was launched, founder Will Shu was working as a deliveryman. Driving around central London on scoot… Read more